Backing up your ambitions.

Securing financing for young people is no easy task. While filling out loan applications might seem simple, gaining approval is increasingly challenging. Now, many Australians are turning to alternative, independent financial institutions. MoneyMe recognised this trend and sought a new logo and website to demonstrate that getting finance doesn't have to be as hard as it looks.

I employed bold, empowering typography to capture the audience’s attention and convey important statistics and information in a simple, accessible manner. The visual aesthetic of the website is bold and fresh, presenting MoneyMe as an approachable and accessible lender, while simultaneously positioning itself as reliable and innovative. Additionally, I ensured that the user journey throughout the app was carefully considered and optimized for a smooth and consistent user experience across both the app and website. A seamless and consistent user experience lies at the core of the design, ensuring that every interaction with the MoneyMe app is smooth and hassle-free. Say goodbye to waiting days to borrow money and hello to a world of opportunities.